It's not just about swimming..It's about surviving!

INFANT SWIMMING RESOURCE (ISR) IS THE SAFEST AND MOST EFFECTIVE PROVIDER OF SURVIVAL SWIMMING LESSONS WORLDWIDE, 

WITH OVER 50 YEARS OF EXPERIENCE AND THE HIGHEST SAFETY STANDARDS IN THE INDUSTRY, ISR IS THE WORLD LEADER IN SURVIVAL SWIMMING INSTRUCTION FOR INFANTS AND CHILDREN. 

TODAY, OUR MISSION, "NOT ONE MORE CHILD DROWNS," IS THE FOUNDATION OF EVERYTHING WE DO AND IS THE DRIVING FORCE BEHIND ISR NORTHSHORE. 

ISR BELIEVES POOLS FENCES, SUPERVISION, AND POOL ALARMS ARE IMPORTANT PARTS OF A NECESSARY MULTI-LAYERED APPROACH TO DROWNING PREVENTION.  HOWEVER, TRADITIONAL LINES OF DEFENSE BREAK DOWN, AND THE OVER 4,000 DROWNING DEATHS PER YEAR BEAR A GRIM TESTAMENT TO THE FACT THAT TRADITIONAL APPROACHES ARE MISSING A KEY COMPONENT:  THE CHILD.  

ISR'S CORE CONVICTION IS THAT THE CHILD IS THE MOST IMPORTANT PART OF A DROWNING-PREVENTION STRATEGY.  CHILDREN ARE CURIOUS, CAPABLE, AND HAVE AN UNCANNY ABILITY TO OVERCOME OBSTACLES LIKE POOL FENCE.

AT ISR NORTHSHORE, WE TAKE THAT ABILITY AND TEACH THEM SKILLS TO POTENTIALLY SAVE THEMSELVES, IF THEY FIND THEMSELVES IN THE WATER ALONE.